The go-to brand & website designer for becoming the go-to in your industry – and doing it without the constant hustle.
Whether you’re after consistent revenue that gives you complete financial freedom, or just want to finally take a break without your business falling apart, one thing’s for sure:
Your best life doesn’t include wasting hours on each post and website update, and chasing down each and every client. And with a brand and website that do the talking for you, it won’t have to.
As someone who deeply believes in the intentionality of slow living, wearing heels every day was my personal hell.
(So was paying $200/month just to park at work)
But that’s exactly where I found myself in 2017, working as the event coordinator for a corporate law firm. I hated *most* things about that job (and don’t know why I decided that, as an introvert, I’d plan and attend events for a literal living) – except the part that gave me unlimited access to design software.
Event invitation suites turned into passion-project logos, which eventually turned into leaving the corporate world to create thoughtful, intentional brands and websites from the comfort of my home, with the scent of fresh sourdough and the sounds of my son’s little feet in the air (and my own feet blissfully barefoot, thank you very much).
hi, i’m michelle
And I’ll design your new brand and website with my toddler on my lap, so you can have more time for the littles on yours.
Or more time to take that trip, read that book, or just enjoy that meal with your laptop shut.
I refuse to believe that your business has to consume every free moment just to be successful. Growth shouldn’t come at the expense of rest, and you shouldn’t have to sacrifice your wellbeing just to keep up.
I’m here to design a brand that supports your success and a softer, more soulful approach to life – one that attracts the right clients, makes marketing feel effortless, and gives you room to savor your life and business as they unfold.
If you’re going to be this exhausted, it should be because the enemies didn’t become lovers until 1:30 a.m. – not because you’re working yourself into the ground just to make your business work.
I believe
And when you have a custom website that carries your marketing efforts, branded social media templates that make posting easier and more effective, and the confidence that comes with it all – you’ll also have more time to open your latest read, a new bottle of red, or your oven for some fresh sourdough.
Here’s what I know will make all the difference when it comes to your business:
Here’s what I know will make all the difference when it comes to your business:
Your brand should speak to your clients just as much as it speaks to you – because connection comes from alignment, not compromise.
Whether your vibes are bold colors, refined neutrals, organic, or modern – your brand should feel like home and grow with you, not box you in.
Slow, intentional growth will always be more sustainable than the constant chase – your brand and website should make business easier, not add to the overwhelm.
Your brand should speak to your clients just as much as it speaks to you – because connection comes from alignment, not compromise.
Whether your vibes are bold colors, refined neutrals, organic, or modern – your brand should feel like home and grow with you, not box you in.
Slow, intentional growth will always be more sustainable than the constant chase – your brand and website should make business easier, not add to the overwhelm.
Behind The Scenes At Saela Studio
No one can do it alone - and I’m thankful to not have to, with this team of designers helping make each project completely perfect.
Daphne Eagle
Hiro Parker
California transplant, new mom, and coffee shop regular with a year-round love for Halloween and all things colorful.
Squirrel enthusiast, excellent at protecting the office against delivery drivers and lover of long naps with no end in sight.
The Prospect Of A New Kindle Read…Or Re-read
Give me all the slow burns, banter, and oops-just-one-bed situations – bonus points if there’s a broody main character who takes way too long to admit his feelings.
Fresh Loaves And Fresh Starts
The best mornings start with something homemade – coffee brewing, dough rising, and a kitchen filled with the smell of fresh bread. I love things that take time, require patience, and feel earned – and I carry that same mindset into pretty much everything I do.
Thoughtfully Set, Flexibly Met Goals
I love a goal I can track – something with a clear finish line but plenty of room to enjoy the process, like hitting 1000 hours outside in a year with my son, knowing some days will be barefoot backyard play and others will be quick walks between meetings.
Simple, Intentional Living
I’m a firm believer in slowing down where you can – knowing where your food comes from, making things by hand, and savoring the process. That doesn’t mean I get it right all the time (or that my kitchen isn’t a disaster most days), but it’s the kind of life I’m always working toward.
We’ll make the perfect partnership if…
You believe that building a business should feel sustainable, not like a constant hustle - and you’re ready for a brand that supports that vision.
You know that success isn’t about doing more, but about doing the right things well - and you want a brand and website that make your work feel effortless.
You’re done with the DIY overwhelm and want to spend your time actually present in your business and life (instead of constantly thinking about the work you need to do).
You want to attract clients who align with your values – ones who trust your expertise and don’t make you prove your worth at every turn.
You’re ready for a little bit more in your business – more ease, more clarity, and more time to focus on what truly matters.
You deserve to savor both the business and life you’re building.
You didn’t start your business just to spend all your time maintaining it. When your brand and website are aligned with your audience and mission, marketing feels effortless, clients recognize your value from the start, and you can focus on the work and life you actually love – no hustle required.
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